Powering Conversations
for Brands and Bloggers

Social Activation Solutions

BlogFrog's technology platform and influencer network makes social marketing easy by allowing brands to mobilize influencers and create online buzz, engagement, content and conversations.

A brand program on BlogFrog’s social activation platform can involve dozens to thousands of influencers on a variety of social channels including:

  • Blogs
  • Twitter
  • Facebook
  • YouTube
  • Pinterest

BlogFrog pulls from a proprietary influencer database containing the top 500,000 influencers in social media cataloged by traffic, social following, and content topics. We also use a data driven methodology to select the right influencers for each brand program based upon topic and demographic.

Reach millions of consumers in verticals such as:

  • Women and moms
  • Food and beverage
  • Fashion & Retail
  • Financial Services
  • Entertainment
  • Technology

Our Products

BlogFrog offers three Social Activation products.

Brand Communities

Communities give brands a place to grow their online advocates with shareable content and conversations. It is a place where influencers, brand advocates and interested consumers come together to share, connect and converse.

Community leader bloggers create interesting shareable content then share this content with their social networks.

Consumers become members and start discussions, reply and share rich content, like photos and video.


Sponsored Conversations

Sponsored Conversations allow marketers to be part of the online discourse taking place among their most influential customers.

Top bloggers lead the conversation by posting an engaging sponsored question on their site, then sharing to Facebook, Twitter and other social channels.

Conversations and consumer engagement is amplified across the web and curated and tracked within a custom branded hub page.


Custom Publishing

Your brand doesn't need an earned media strategy, it needs a content strategy. With BlogFrog Custom Publishing, topic influencers create quality shareable content that lives on your website or Facebook page. These influencers then share this content to their social networks on blogs, Facebook and Twitter.

Get the benefit of quality content on your website, and the exposure from top influencers sharing that content. And of course, the whole program is measured with BlogFrog's robust social measurement & analytics platform.


Data Driven Performance Tracking

Brands can measure their conversation influence with analytics that quantify consumer awareness, consideration, preference and even purchase intent.

Analysis capability provided by the Crimson Hexagon ForSight™ platform in conjunction with the BlogFrog platform.

Brand Clients

These smart brands reach social influencers via BlogFrog. Click logos to see their Social Activation campaign.

Kenmore Redbox Manilla Shutterfly Intuit Danimals ABC News United Nations Foundation International Delight Horizon Random House Kindercare Ebates KOA P&G -- Homemade Simple Living Social Great Cleaners Kraft Subway