Is Google Penalizing Bloggers Who Mention Alcohol?
This past week the blogosphere was abuzz about the new Google AdSense content policy, and what it me
11 hours ago
Online Activity is a Core Part of the Decision Making Process
In today’s digital world, people can access information about products long before they reach a bran
1 days ago
Buyer Beware: Social Influence Scores
There is a lot of buzz lately about influencer marketing and what seems like dozens of companies pop
1 days ago
Guest Post: Content Creation vs. Content Curation: Which is Better?
Sometimes, I wonder if the early humans who chiseled their written works onto stone tablets had as m
2 days ago
8 Rules Leaders Live By
One of the very first business books I ever read was 8 Rules of leadership by Jack Welch. I’ve
2 days ago
Brand advocates are different from influencers
Brands often mistake brand advocates – those who are avid fans of their products – as influencers. A
3 days ago
How To Find And Work With Influencers In Your Niche
When it comes to consumer spending, online content and social conversations have a huge impact on ho
3 days ago
This Week at TapInfluence 5.20
It’s shaping up to be a beautiful week in Boulder, CO and an even more beautiful week for infl
4 days ago
Which influencers generate the most engagement?
Many brands attribute success to the number of people that read influencer content (often measured b
4 days ago
How to Start Your Influencer Marketing Strategy
You want to get your influencer marketing programs off to a great start. But how do you do it? Influ
7 days ago